If you want to run premium Connected TV campaigns with full transparency, advertising on The Trade Desk is one of the most effective ways to do it.
The Trade Desk is a leading programmatic platform that gives brands access to high-quality inventory across the open internet. As a result, advertisers can reach the right audiences on streaming TV, video, audio, and more.
At The Video Ad Agency, we help brands advertise on The Trade Desk with expert planning, targeting, and optimisation.
Get started todayThe Trade Desk is a demand-side platform (DSP) that lets advertisers plan, buy, and measure programmatic campaigns.
Unlike closed platforms, it operates across the open internet. Therefore, you get more control, more flexibility, and clearer visibility into where ads appear.
Connected TV is one of the biggest reasons brands choose to advertise on The Trade Desk.
CTV combines the impact of television with the targeting power of digital. As a result, brands can reach audiences on the biggest screen in the home, while still measuring performance clearly.
With The Trade Desk advertising, you can access premium streaming inventory including Disney, Netflix, and DAZN. However, there is much more available too. Because The Trade Desk connects to the wider open internet, you can also reach a broad range of broadcaster apps, publishers, and streaming services at scale.
That means The Video Ad Agency can build campaigns that maximise reach without sacrificing quality.
Another major advantage is audience precision.
You can target using:
First-party data (CRM lists, site visitors)
Third-party segments
Contextual targeting
Lookalike audiences
Retargeting across devices
Frequency controls to reduce wasted spend
In addition, campaigns can be optimised in real time. Therefore, performance improves as more data is collected.
A key reason brands trust The Trade Desk is transparent reporting.
You can measure:
Reach and completion rates
Engagement signals
Conversions and attribution
Where ads actually ran
As a result, you always know what is working and what should be scaled next. At The Video Ad Agency, we turn this into clear actions and optimisations, not just dashboards.
Although Connected TV is the core channel, The Trade Desk also supports multi-channel activation across the open internet.
This means you can build campaigns that don’t stop once someone has seen your ad on the TV screen. Instead, you can continue the customer journey across other key formats and devices.
With The Trade Desk, brands can extend campaigns into:
Online video, helping you reinforce messaging on mobile, desktop, and streaming environments
Display advertising, ideal for maintaining visibility and supporting consideration
Audio and podcast inventory, allowing you to reach audiences during commutes, workouts, or daily routines
Digital Out-of-Home (DOOH), placing your brand in real-world locations with measurable impact
As a result, The Trade Desk makes it possible to run a full-funnel strategy, combining awareness, consideration, and conversion within one connected ecosystem.
In addition, managing these channels together allows for better frequency control, smarter budget allocation, and more consistent brand delivery across every touchpoint.
Expert Strategy, Not Just Platform Access
The Trade Desk is powerful, but results come from the right plan. We build campaigns around your business goals, not generic media spend.
Expert Strategy, Not Just Platform Access
The Trade Desk is powerful, but results come from the right plan. We build campaigns around your business goals, not generic media spend.
Expert Strategy, Not Just Platform Access
The Trade Desk is powerful, but results come from the right plan. We build campaigns around your business goals, not generic media spend.
Ongoing Optimisation That Improves Results
We continuously monitor performance and adjust budgets, audiences, and placements so your campaign gets stronger over time.
Transparent Reporting in Plain English
You’ll always know where your ads ran, how they performed, and what’s working best — without confusing platform jargon.
Clear Insights and Next Steps After Every Campaign
Once the campaign ends, we deliver actionable takeaways and recommendations, so your next Trade Desk activation performs even better.
“I learned more in 5 minutes chatting with Anthony than I had done with my previous agency over 6 months!”
If you don’t already have a TV ad, we can make one for you.
Our studio, Lulu Animation, produces fast, affordable 30-second adverts using AI-enhanced production. This includes scriptwriting, visuals, voiceover, sound mix and final delivery — fully ready for Connected TV and Amazon Prime Video.
Here’s a recent example: a fast-turnaround TV ad for Love Mushrooms, created in just a few days.
To find out more
Click here!The Trade Desk is a programmatic advertising platform used to run campaigns across Connected TV, online video, audio, display, and more. It helps brands reach specific audiences with greater transparency and control.
Yes. The Trade Desk provides access to premium streaming inventory, including platforms like Netflix, Disney, and DAZN, alongside a much wider range of broadcaster and publisher supply.
No. Although Connected TV is the main channel, advertising on The Trade Desk can also include online video, display, audio, podcasts, and Digital Out-of-Home. This allows brands to run full-funnel campaigns across multiple touchpoints.
Costs vary depending on your targeting, inventory, and campaign goals. The Video Ad Agency builds Trade Desk campaigns around your budget, ensuring spend is focused where it delivers the strongest return.
The Trade Desk is a powerful platform, but performance depends on the strategy behind it. We provide full planning, targeting, optimisation, and reporting. This means that your campaigns deliver measurable results, not just impressions.
The Trade Desk is used by brands of all sizes, from growing businesses to major global advertisers. If you want to reach audiences through premium Connected TV and programmatic channels, The Video Ad Agency can help you advertise on The Trade Desk with the right strategy and budget.
