Advertise on Sky Go

Advertise on Sky Go with targeted campaigns to reach a vast audience. Boost your brand visibility with expert video ad strategies. Learn more today!

Get started today

What Is Sky Go?

Sky Go is a premium streaming service that allows Sky TV customers to watch live and on-demand content on various devices, including smartphones, tablets, and laptops. With millions of active users, Sky Go offers advertisers a unique opportunity to reach engaged audiences who consume high-quality content across multiple platforms. It’s a good idea to advertise on Sky. This platform is a game-changer because it enables brands to connect with viewers in a more personalised and data-driven way, ensuring maximum impact and engagement.

Why Choose Sky Go for Advertising?

Sky Go provides an ideal platform for brands to reach a diverse and engaged audience through targeted and interactive advertising. With its ability to deliver ads based on user behaviour, demographics, and viewing preferences, Sky TV advertising ensures advertisers achieve higher conversion rates and better ROI compared to traditional TV advertising.

Benefits of Advertising on Sky Go:

Extensive Reach – Sky Go’s vast user base allows advertisers to connect with a large and diverse audience across multiple devices.
Advanced Targeting Capabilities – Brands can target audiences based on location, demographics, interests, and viewing habits, ensuring their message reaches the right people at the right time.
Robust Analytics and Measurement Tools – Sky Go provides real-time analytics, enabling advertisers to measure performance, track engagement, and optimise their campaigns for better results.

Sky Go Costs and Pricing Model

You might be wondering – “how much does it cost to advertise on Sky?” After all, this platform is quite promising! Fortunately, Sky Go operates on a CPM-based (Cost Per Thousand Impressions) pricing model, ensuring advertisers only pay for the number of impressions their ad receives. The cost of advertising on Sky Go varies depending on several factors, including:

Target Audience – The more specific the audience targeting, the higher the cost per impression.
Ad Format – Video ads such as pre-roll and mid-roll tend to have higher costs than static banner ads.
Ad Duration – Longer video ads typically cost more due to increased screen time and engagement opportunities.

Ad Formats Available on Sky Go

To serve wider advertising requirements, Sky Go adverts themselves come in a variety of formats. This serves the needs of modern creative advertising! These formats include:

Interactive and Shoppable Ads – Engage audiences with interactive elements that allow direct purchases or deeper brand interactions.
Pre-roll and Mid-roll Ads – Short video ads that appear before or during streaming content, ensuring visibility and engagement.
Banner Ads – Static or animated display ads placed within the Sky Go interface, offering brand exposure without interrupting content.
Display Ads and Product Placements – Integrated advertising within Sky Go’s content, seamlessly showcasing brands in a natural and engaging way.
Targeting Options – Advertisers can refine their audience using demographic filters, interest-based targeting, and behavioural insights, ensuring their ads are delivered to the most relevant users.

Why Choose The Video Ad Agency for Advertising on Sky Go?

End-to-End Campaign Expertise

We handle everything from strategy and creative development to placement and broadcast, ensuring seamless execution and consistent messaging across CTV platforms.

Pioneers in Connected TV Campaigns

We’re recognised experts in CTV across the UK, Ireland, Europe + more - positioning your brand at the forefront of digital television advertising.

Audience-First Targeting

We plan and execute campaigns across all major CTV platforms - Netflix, YouTube TV, ITVX, DAZN and more, choosing channels based on where your target audience actually watches, not just where it's easiest to buy.

In-House Animation That Captures Attention

Through our dedicated creative studio, Lulu Animation, we produce standout animated ads that are built for performance - perfect for brands that need to simplify complex messages, boost scroll-stopping power, or stand out in CTV and digital environments.

Performance-Driven, Measurable Results

Every campaign we run is backed by real-time performance tracking - from impressions and completion rates to postcode-level engagement, so you know exactly what’s working, where, and why.

Maximise ROI by Eliminating Wasted Impressions

Stop paying for viewers outside your service area. Our postcode targeting ensures your ads appear only in high-conversion zones, driving better return on ad spend and campaign efficiency.

“I learned more in 5 minutes chatting with Anthony than I had done with my previous agency over 6 months!”

Advertise on alternative platforms

If Sky Go doesn't sound like the right choice for your business then check out these alternatives:

Advertise on Netflix

Advertise on Channel 4

Advertise on Amazon Prime

Advertise on DAZN

Advertise on Discovery Plus

Advertise on Disney Plus

Advertise on ITVX

Advertise on My5

Advertise on Paramount Plus

Advertise on Pluto TV

Ready to take the next step and grow your business to the next level?

Enquire today!

Need an Advert? Our in-house animation studio can help!

Take a look here

To find out more

Click here!

Frequently Asked Questions

What is Sky Go, and who uses it?

Sky Go is a streaming service for Sky TV customers, providing access to live and on-demand content on multiple devices.
Why should I advertise on Sky Go?

Sky Go offers targeted advertising, extensive reach, and advanced analytics to maximize brand visibility and engagement.
What types of ads can I run on Sky Go?

Pre-roll, mid-roll, banner ads, interactive ads, and product placements.
How much does it cost to advertise on Sky Go?

Pricing is based on a CPM model, with costs varying depending on audience targeting, ad format, and duration.
How can I ensure my ad campaign on Sky Go is successful?

Partnering with an expert agency like The Video Ad Agency ensures optimized ad placement, creative content, and performance tracking.
Can small businesses advertise on Sky Go?

Yes, businesses of all sizes can benefit from Sky Go’s targeted advertising solutions.
Can I measure the performance of my Sky Go ads?

Yes, Sky Go provides detailed analytics and reporting to track ad performance and audience engagement.
How long should my Sky Go video ad be?

The recommended ad length varies by format, but typically, 15-30 seconds is ideal for maintaining viewer engagement.
How can I get started with advertising on Sky Go?
Fill in the form below:
Contact Form

Please enable JavaScript in your browser to complete this form.
First name:

Last name:

Email

Number:

Message:

GDPR Agreement

I consent to having this website store my submitted information so they can respond to my inquiry.

Advertise on Sky Go

What Is Sky Go?

Why Choose Sky Go for Advertising?

Benefits of Advertising on Sky Go:

Sky Go Costs and Pricing Model

Ad Formats Available on Sky Go

Why Choose The Video Ad Agency for Advertising on Sky Go?

End-to-End Campaign Expertise We handle everything from strategy and creative development to placement and broadcast, ensuring seamless execution and consistent messaging across CTV platforms.

Pioneers in Connected TV Campaigns We’re recognised experts in CTV across the UK, Ireland, Europe + more - positioning your brand at the forefront of digital television advertising.

Audience-First Targeting We plan and execute campaigns across all major CTV platforms - Netflix, YouTube TV, ITVX, DAZN and more, choosing channels based on where your target audience actually watches, not just where it's easiest to buy.

In-House Animation That Captures Attention Through our dedicated creative studio, Lulu Animation, we produce standout animated ads that are built for performance - perfect for brands that need to simplify complex messages, boost scroll-stopping power, or stand out in CTV and digital environments.

Performance-Driven, Measurable Results Every campaign we run is backed by real-time performance tracking - from impressions and completion rates to postcode-level engagement, so you know exactly what’s working, where, and why.

Maximise ROI by Eliminating Wasted Impressions Stop paying for viewers outside your service area. Our postcode targeting ensures your ads appear only in high-conversion zones, driving better return on ad spend and campaign efficiency.

Advertise on alternative platforms

Advertise on Netflix

Advertise on Channel 4

Advertise on Amazon Prime

Advertise on DAZN

Advertise on Discovery Plus

Advertise on Disney Plus

Advertise on ITVX

Advertise on My5

Advertise on Paramount Plus

Advertise on Pluto TV

Need an Advert? Our in-house animation studio can help!

Frequently Asked Questions

What is Sky Go, and who uses it?

Why should I advertise on Sky Go?

What types of ads can I run on Sky Go?

How much does it cost to advertise on Sky Go?

How can I ensure my ad campaign on Sky Go is successful?

Can small businesses advertise on Sky Go?

Can I measure the performance of my Sky Go ads?

How long should my Sky Go video ad be?

How can I get started with advertising on Sky Go?

End-to-End Campaign Expertise

We handle everything from strategy and creative development to placement and broadcast, ensuring seamless execution and consistent messaging across CTV platforms.

Pioneers in Connected TV Campaigns

We’re recognised experts in CTV across the UK, Ireland, Europe + more - positioning your brand at the forefront of digital television advertising.

Audience-First Targeting

We plan and execute campaigns across all major CTV platforms - Netflix, YouTube TV, ITVX, DAZN and more, choosing channels based on where your target audience actually watches, not just where it's easiest to buy.

In-House Animation That Captures Attention

Through our dedicated creative studio, Lulu Animation, we produce standout animated ads that are built for performance - perfect for brands that need to simplify complex messages, boost scroll-stopping power, or stand out in CTV and digital environments.

Performance-Driven, Measurable Results

Every campaign we run is backed by real-time performance tracking - from impressions and completion rates to postcode-level engagement, so you know exactly what’s working, where, and why.

Maximise ROI by Eliminating Wasted Impressions

Stop paying for viewers outside your service area. Our postcode targeting ensures your ads appear only in high-conversion zones, driving better return on ad spend and campaign efficiency.