Advertise on Discovery Plus

Run cost-effective ads on Discovery Plus to boost brand visibility, reach engaged audiences & drive results with targeted video advertising. Get Started!

Get started today

Why Choose Discovery Plus for Advertising?

Wondering what Discovery Plus is and why it’s gaining prominence in the advertising world? You’re in the right place!

Discovery+ is a leading streaming service offering an extensive library of real-life entertainment, documentaries, and exclusive originals. Thanks to genres ranging from nature and science to food, travel, and true crime, it attracts a wide and engaged audience. In addition, the platform is home to iconic brands such as Discovery Channel, Animal Planet, HGTV, Food Network, and TLC, making it a goldmine for advertisers aiming to reach diverse demographics.

The Benefits of Advertising on Discovery Plus

Advertising on Discovery+ is a game-changer due to its audience-centric, data-driven approach. With millions of active users across various devices, brands can reach niche and mainstream audiences alike. Whether you’re aiming to promote a home décor product, a travel service, or a wellness brand, Discovery+ provides a highly contextual advertising environment that enhances brand recall and engagement. As a result, brands benefit from enhanced trust and emotional resonance with viewers, translating into higher conversion rates and long-term customer loyalty.

Discovery plus logo

Advertising Options on Discovery Plus

Discovery+ offers flexible and diverse advertising formats that maximise viewer engagement without disrupting the user experience:

Adverts During Live TV

To start, place your brand message in front of live event audiences. Whether it’s a nature documentary or a food show marathon, these placements deliver real-time engagement with viewers.

Adverts in On-Demand Content

In addition, reach viewers as they binge-watch their favourite shows. Discovery+ inserts your adverts during natural programme breaks to ensure strong visibility and impact.

Free Content with Adverts

Alternatively, users can watch selected content for free, supported by short advert breaks. This format offers a cost-effective way to reach large audiences who welcome advertising in exchange for free access.

Limited Adverts in Subscription Plans

Even subscribers on paid plans see limited adverts. These placements, meanwhile, give your brand exposure to premium viewers with high intent and strong purchasing power.

Ultimately, by offering a range of advertising options, Discovery+ enables brands to tailor campaigns to align with specific goals, target audiences, and budgets.

Discovery plus streamig

How to Get Started with Discovery Plus Advertising

If you’re wondering how to get Discovery Plus as an advertising platform – don’t worry! Launching a campaign on Discovery+ is simple when guided by the right experts. Here’s how to get started:

Step 1: Define Your Advertising Goals

First, identify what you want to achieve – be it awareness, engagement, lead generation, or conversions. Clear goals set the foundation for a targeted and efficient ad strategy that aligns with your brand’s broader marketing objectives.

Step 2: Connect with the Discovery+ Ad Sales Team

Next, with The Video Ad Agency by your side, we liaise with Discovery+’s ad sales to find the best opportunities for your brand. Our close collaboration with the sales team ensures access to the latest ad packages and optimal placements.

Step 3: Customise Your Campaign

Then, select your preferred ad formats, targeting options, and budget. Our team assists with creative development, scripting, production, and data-led audience insights to build a campaign that truly resonates with Discovery+ viewers.

Step 4: Launch and Monitor Your Campaign

Finally, once your campaign goes live, we provide ongoing support, optimise performance, and deliver transparent reporting. With real-time analytics and strategic insights, we make data-driven adjustments to maximise results and ROI throughout the campaign lifecycle.

Why Choose The Video Ad Agency for Advertising on Discovery Plus?

End-to-End Campaign Expertise

We handle everything from strategy and creative development to placement and broadcast, ensuring seamless execution and consistent messaging across CTV platforms.

Pioneers in Connected TV Campaigns

We’re recognised experts in CTV across the UK, Ireland, Europe + more - positioning your brand at the forefront of digital television advertising.

Audience-First Targeting

We plan and execute campaigns across all major CTV platforms - Netflix, YouTube TV, ITVX, DAZN and more, choosing channels based on where your target audience actually watches, not just where it's easiest to buy.

In-House Animation That Captures Attention

Through our dedicated creative studio, Lulu Animation, we produce standout animated ads that are built for performance - perfect for brands that need to simplify complex messages, boost scroll-stopping power, or stand out in CTV and digital environments.

Performance-Driven, Measurable Results

Every campaign we run is backed by real-time performance tracking - from impressions and completion rates to postcode-level engagement, so you know exactly what’s working, where, and why.

Maximise ROI by Eliminating Wasted Impressions

Stop paying for viewers outside your service area. Our postcode targeting ensures your ads appear only in high-conversion zones, driving better return on ad spend and campaign efficiency.

Photo of MD Anthony

“I learned more in 5 minutes chatting with Anthony than I had done with my previous agency over 6 months!”

Advertise on alternative platforms

If Discovery Plus doesn't sound like the right choice for your business then check out these alternatives:

Netflix logo

Advertise on Netflix

Channel 4 logo

Advertise on Channel 4

Prime Video Logo

Advertise on Amazon Prime

Sky Go logo

Advertise on Sky Go

DAZN logo

Advertise on DAZN

Disney plus logo

Advertise on Disney Plus

Itvx logo

Advertise on ITVX

Channel 5 logo

Advertise on My5

Paramount Plus logo

Advertise on Paramount Plus

Pluto logo

Advertise on Pluto TV

Ready to take the next step and grow your business to the next level?

Enquire today!

Need an Advert? Our in-house animation studio can help!

Take a look at our showreel

To find out more

Click here!

Frequently Asked Questions

Contact Form
Please enable JavaScript in your browser to complete this form.